Cashing In By Telling A Good Story

Never underestimate the power of a good story. The results are often unpredictable, unexpected and non linear. Yet there’s no limit to the ways we become touched, moved or inspired by them. Using stories are one of the most powerful ways to grow your business. . . . → Read More: Cashing In By Telling A Good Story

Retailer Apathy Contributes To NPA Regional Closures

As nutritional supplements become even more available, brick and mortar retailers would do well to protect their investment by getting organized. Losing retailers in the West is a shocking development and a red flag for an industry up against the war chests of big pharma and the medical establishment. . . . → Read More: Retailer Apathy Contributes To NPA Regional Closures

What’s The Difference Between Natural And Organic?

Losing sight of the critical role education plays in being healthy and marketing nutritional products can have unintended consequences. . . . → Read More: What’s The Difference Between Natural And Organic?

Multivitamin Health Insurance Growing

With no sign of a health care system designed to promote health, consumers continue to spend their dollars on nutritional supplements and natural products – in spite of economic circumstances. . . . → Read More: Multivitamin Health Insurance Growing

Nutrition News Display Rack Sales Multiplier Program

The Nutrition News Sales Multiplier Program is designed for maximum leverage and profit. Each rack holds up to 36 sales generating topics. This is what your customers are looking for. It’s the educational information they rely on you for. It builds trust and loyalty. Encouraging them to take Nutrition News home to share with their friends, neighbors and associates is one very easy way for you to grow your natural products business. . . . → Read More: Nutrition News Display Rack Sales Multiplier Program

Whole Foods To Return To Health Food Roots

There are way too many folks whose grocery choices are limited to convenience stores. I’m looking forward to the day when most of them have transformed their inventory and are stocking more sku’s of the Whole Foods “food as health” type. That sounds a lot like a health care to me. . . . → Read More: Whole Foods To Return To Health Food Roots

Net Rises On Improving Sales At Whole Foods

Whole Foods fourth-quarter earnings soared as revenue climbed and unusual items took less of a bite, but its forecast for the new fiscal year . . . → Read More: Net Rises On Improving Sales At Whole Foods

Patient Care, Not Tech Will Drive Health Care

National health IT coordinator Dr. David Blumenthal dropped a big hint about upcoming criteria for giving out e-health records grants. He advised healthcare IT managers to focus on “goals of care” rather than technology. . . . → Read More: Patient Care, Not Tech Will Drive Health Care

Don’t Forget Matures In Email, Ecommerce Marketing

Although younger generations are generally thought to be more tech-savvy and therefore better targets for online marketing this study shows that Mature consumers (age 65+) are very likely to be sending/answering email and shopping online – nearly as likely as younger consumers. . . . → Read More: Don’t Forget Matures In Email, Ecommerce Marketing

5 Key Questions Every Natural Product Retailer Should Ask

When you stop to think about it, relevance is the current that gives power to our relationships and our results. For example, you may know a lot of different people, but not all of them are relevant to your life. So there has to be a connection made at some level where at the very least, there’s some agreement about what’s relevant. . . . → Read More: 5 Key Questions Every Natural Product Retailer Should Ask