Half Of Americans Sweet On Sodas

Sweeteners are hard to escape. It’s also hard to escape the health consequences of becoming overly reliant on a substance that apparently, not enough of us are yet aware is killing us slowly.

Half Of Americans Sweet On The Perils Of Sugar

According to the Centers for Disease Control and Prevention, recent statistics show half of Americans drink a soda or sugary beverage each day. We have gulped our way to a new milestone in that they include both adults and kids. So much for leading by example.

The American Diabetes Association’s Scientific Sessions suggest that drinking diet soda may be doing more harm than good.

Epidemiologists from the School of Medicine at the University of Texas Health Science Center San Antonio reported data showing that diet soft drink consumption is associated with increased waist circumference.

Related studies point to the illusion of the artificial

Diet soda users as a group experienced 70% greater increase in waist circumference compared with non-users. These results suggest aspartame exposure might potentially directly contribute to increased blood glucose levels. This in turn contributes to the associations observed between diet soda consumption and diabetes in humans.

With a majority of the population being obese, diabetic and increasingly unhealthy, it’s not so funny anymore to pitch junk to children so blatantly. First it was Joe Camel getting side lined, now Burger King says they are removing the King Mascot from the Throne.

Not to worry, researchers are working on an i–phone app to use with a tattoo that monitors glucose and sodium levels. Watch for more techno-bio feedback tools to learn appropriate healthy behaviors.

Researchers at Northeastern University are working on nano sensors tattooed under the skin. The sensors change shade, red for sodium and yellow for glucose. Not ready for humans just yet, but as they say, awareness is the first step to enlightenment. Measuring for it keeps us headed in the right direction. Hopefully we’ll get the message by the time it becomes a life and death matter,

Look at the labels of any packaged or processed food product. Sweeteners are hard to escape. It’s also hard to escape the health consequences of becoming overly reliant on a substance that apparently, not enough of us are yet aware of we all know is killing us slowly.Maybe the perils of sugar will become obvious to all of us. How about we stop subsidizing GMO corn processed high fructose corn syrup.

 

Berkeley Residents Buying Fewer Sugary Drinks and More Water Thanks to Soda Tax

Amount Of Sugar Packets In Glass Of Soda
Bye Bye Sugar Cover Image Nutrition News

Read The Perils Of Sugar

Largest-To-Date Evaluation Shows 9.6% Drop In Sugar Sweetened Beverage Purchases And Increase In Healthier Beverage Purchases. Overall Bererage Sales Rose; Grocery Bill Did Not.

April 18, 2017

Oakland, CA — A new study published today in PLOS Medicine by the Public Health Institute and the University of North Carolina showed that Berkeley’s sugar sweetened beverage tax is working as intended.

Top findings included:

  • Purchases of sugary drinks declined: Sales (in ounces per transaction) of taxed SSBs fell by 9.6% in Berkeley, while they rose by 6% in other Bay Area stores without a tax (compared to predicted sales based on pre-tax trends). Sales of diet soft drinks and diet energy drinks also fell significantly, by 9.2%.
  • Purchases of healthy beverages increased: Sales of untaxed healthier beverages, already far greater at baseline, rose significantly, by 3.5%, and overall beverage sales went up in Berkeley. Sales of water rose by 15.6% (more in ounces than the decline in SSBs); untaxed fruit, vegetable or tea drink sales increased by 4.37%; and sales of plain milk rose by 0.63% (all statistically significant).
  • No negative impact on store revenue or consumer grocery bills: Although overall store revenues per transaction in the studied chains dropped slightly across the Bay Area during the study period, store revenues in Berkeley fell by 18¢ less (-$0.36) compared to non-Berkeley stores (-$0.54). This same indicator—store revenue per transaction—is also what consumers spent on average for each checkout or “grocery bill” at the participating stores, indicating that their average grocery checkout bill did not increase at these stores—counter to claims by the soda industry that the policy would be a “grocery tax.”
  • Investments in health increased: In spite of low consumption of SSBs, the City’s revenue from the first year of the SSB tax was $1,416,973—or $12 per capita. Funds raised went to nutrition and obesity prevention activities in schools, childcare and other community settings.
  • The tax costs were passed through to taxed products in many, but not all, stores: In the 15.5 million transaction study, about two-thirds of the penny-per-ounce levy (0.67¢/oz) was passed through to consumers by pricing increases on the taxed drinks. For soda and energy drinks it was fully passed through (1.09¢/oz). In the 26 store study, it was fully passed on in large (1.07¢/oz) and small chain supermarkets and chain gas stations (1.31¢/oz), partially in pharmacies (0.45¢/oz), but not in smaller independent corner stores and independent gas stations. Prices on non-taxed beverages did not increase more in Berkeley than in comparison stores.

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How Artificial Sweeteners Make You Want More Real Sugar

The Brain Cannot Be Fooled By Artificial Sweeteners

 Higher Likelihood Of Sugar Consumption Later

Sweet Nothings - Artificial SweetenersThe results of the new study imply that it is hard to fool the brain by providing it with ‘energyless’ sweet flavors. Our pleasure in consuming sweet solutions is driven to a great extent by the amount of energy it provides: greater reward in the brain is attributed to sugars compared to artificial sweeteners.

 

Professor Ivan de Araujo, who led the study at Yale University School of Medicine USA, says: “The consumption of high-calorie beverages is a major contributor to weight gain and obesity, even after the introduction of artificial sweeteners to the market. We believe that the discovery is important because it shows how physiological states may impact on our choices between sugars and sweeteners.

“Specifically, it implies that humans frequently ingesting low-calorie sweet products in a state of hunger or exhaustion may be more likely to ‘relapse’ and choose high calorie alternatives in the future.

“The results suggest that a ‘happy medium’ could be a solution; combining sweeteners with minimal amounts of sugar so that energy metabolism doesn’t drop, while caloric intake is kept to a minimum.”

The study identified a specific physiological brain signal that is critical for determining choice between sugars and sweeteners. This signal regulates dopamine levels – a chemical necessary for reward signalling in the brain – and only arises when sugar is broken down into a form where it is usable as fuel for cells of the body to function.

Research was performed in mice, using a combination of behaviural testing involving sweeteners and sugars, whilst measuring chemical responses in brain circuits for reward. The researchers believe the findings are likely to reflect in humans.

Professor de Araujo says: “According to the data, when we apply substances that interfere with a critical step of the ‘sugar-to-energy pathway’, the interest of the animals in consuming artificial sweetener decreases significantly, along with important reductions in brain dopamine levels.

“This is verified by the fact that when hungry mice – who thus have low sugar levels – are given a choice between artificial sweeteners and sugars, they are more likely to completely switch their preferences towards sugars even if the artificial sweetener is much sweeter than the sugar solution.”

Now that the team know that dopamine cells are critical in sugar/sweetener choice, they hope to identify the associated receptors and pathways in the brain.

Source: http://jp.physoc.org/content/early/2013/09/19/jphysiol.2013.263103.abstract

artificial sweeteners make you want more real sugar – See more at: http://www.stonehearthnewsletters.com/how-artificial-sweeteners-make-you-want-more-real-sugar-yale-study/nutrition-food-artificial-sweeteners/?goback=%2Egde_161429_member_275835796#%21

Sugar Shock: 9 Drinks Worse Than a Candy Bar

Sweet Nothings

How Many Candy Bars Are In That Cup?

When New York City Mayor Michael Bloomberg proposed a ban on large, sugary drinks, public outcry ensued. But concerns over governmental intervention aside, we’ve got to admit the man has a point. The beverage landscape is filled with outrageously unhealthy drinks, and people might be surprised to find out just how much liquid sugar they’re guzzling.

Are things really that bad? Yup. The recommended daily allowance is 36 grams of sugar per day, which is actually pretty generous. That’s nine teaspoons of sugar. For reference, you could eat a Hershey’s Milk Chocolate Bar (26 grams of sugar) and still have more than two teaspoons left to sweeten your coffee.

In fact, it turns out many of these drinks trump candy bars—some three times over. Ready to freak out? Read on to find out how much sweetness is in your cup.

(Photo:Martin Barraud/Getty Images)

SoBe So Sweet It Hurts

SoBe Energize Green Tea, 20 oz.

The health effects of green tea in this SoBe beverage are drowned out by the whopping 51 grams of sugar in the bottle.

(Photo:Pena2/Creative Commons via Flickr)

Frappachino

Starbucks White Hot Chocolate with Whipped Cream, 20 oz. (Venti)

When it comes to sugar, you’d be better off eating two chocolate bars than sipping this rich concoction. It contains a jaw-dropping 76 grams of sugar—that’s 18 teaspoons in your cup!

(Photo: Courtesy of Starbucks.com)

Micky D's Shake

McDonald’s Triple Thick Chocolate Shake, 32 oz. (Large)

Regular dessert offerings aren’t exactly health food at McDonald’s, but this limited-time menu item was outrageous: Each large shake contained 168 grams of sugar. That’s 40 sugar cubes, and more than six chocolate bars’ worth of sugar. Stomach-ache city.

Photo: Courtesy of Time.com

Mountain Dew Is Better As Mountain Don't

Mountain Dew, 20 oz.

If you choose to “do the Dew,” do so at your own risk. Not only does this notoriously sweet soda contain a chemical flame retardant—brominated vegetable oil (om nom nom) —but it packs 77 grams of sugar into each distinctive green bottle.

(Photo:Steve Hopson/Creative Commons via Flickr)

Rockstar Energy Drinks Rocks The Sugar

Rockstar Energy Drink, 16 oz. (One Can)

Forget the caffeine and taurine—you’ll get a massive jolt from the sugar alone in this energy drink. Packing 62 grams of sugar into each can, this beverage contains a “not recommended for children or pregnant women” disclaimer for multiple reasons.

(Photo:Theimpulsivebuy/Creative Commons Via Flickr)

Vitamin Water - Really??

Vitamin Water, XXX Acai Blueberry Pomegranate, 20 oz.

Vitamin Water carries the dubious distinction of sporting one of the most misleading brand names of all time. Though drink names like “Rescue” and “Defense” sound healthy and restorative, this “water” is actually heavily sweetened. The XXX flavor alone contains 32 grams of sugar in one bottle.

(Photo: saxarocks/Creative Commons Via Flickr)

Starbucks Peppermint White Chocolate Mocha with Whipped Cream, 20 oz. (Venti)

Starbucks Peppermint White Chocolate Mocha with Whipped Cream, 20 oz. (Venti)

A Christmas tree’s worth of candy canes would likely contain less sugar than a Venti cup of this uber-sweet drink. Think we’re kidding? Try 94 grams of sugar on for size.

(Photo:Berto Garcia/Creative Commons via Flickr)
Minute Maid Lemonade

Minute Maid Lemonade, 20 oz.

Sure, tart lemons need a little sugar to make them palatable, but 67.5 grams in one bottle seems excessive. That’s 16 sugar cubes!

(Photo: kittenb_3919/Creative Commons Via Flickr)
Cold Stone Sweet

Cold Stone Peanut Butter & Chocolate Shake, 24 oz. (Gotta Have It)

Why anyone would opt for a shake at Coldstone is beyond reason—after all, straws take the fun out of mixed-in toppings. But liquifiying ice cream also masks its volume, and the 24 ounces of this popular shake contains an oh-my-gosh-are-you-serious 140 grams of sugar. (It’s also 1,750 calories, which is equally horrifying.)

(Photo:hawk684/Creative Commons via Flickr)

Sweet nothings to kick start your future likely  diabetic treatment protocols.

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